Last updated: 20 October 2026

1. Who we are

This website, rashinelight.com, is operated by Zhongshan Weida Lighting Co., Ltd. ("we", "us", "our"), trading under the brand name RaShine Lighting.

Zhongshan Weida Lighting Co., Ltd.
Building B, Zedong Industrial Park, No. 12 Lifeng Road
Henglan Town, Zhongshan, Guangdong 528478, China
Email: yuna@rashinelight.com
Tel / WhatsApp: +86 133 3254 0014

We are a manufacturer of LED strip lights and silicone neon flex, supplying trade buyers, distributors, contractors and lighting brands. We are the data controller for the personal information described in this policy.

2. What information we collect

Information you give us. When you send an enquiry through our contact form, by email, or by WhatsApp, we collect what you choose to provide, which typically includes:

  • your name and company name;
  • your email address and phone or WhatsApp number;
  • your country or delivery destination;
  • the products, quantities and specifications you are interested in;
  • any other details you include in your message.

Information collected automatically. When you browse the site we collect technical information through cookies and similar technologies, such as pages viewed, the site you arrived from, approximate location derived from IP address, device and browser type, and whether you clicked an email, phone or WhatsApp link on our pages.

We do not ask for and do not intend to collect payment card details through this website. We do not knowingly collect information from anyone under 16.

3. How we use your information

  • to respond to your enquiry and prepare quotations;
  • to discuss specifications, samples, lead times and shipping;
  • to fulfil and administer any order you place with us;
  • to keep records of our business communications;
  • to understand how the website is used and improve our pages and advertising;
  • to meet legal, accounting and tax obligations.

We do not sell your personal information, and we do not rent or trade it to third parties for their own marketing.

4. Legal bases (EEA, UK and Switzerland)

Where data protection law requires a legal basis, we rely on:

  • Legitimate interests — responding to business enquiries, running and improving our website, and preventing abuse;
  • Contract — where we are preparing a quotation or performing an order;
  • Consent — for analytics and advertising cookies where consent is required, which you can withdraw at any time;
  • Legal obligation — records we must keep under applicable law.

5. Cookies, analytics and advertising

We use the following third-party services, which may set cookies or read identifiers in your browser:

  • Google Analytics 4 — aggregated statistics about visits, pages viewed and interaction events (such as clicks on email, phone or WhatsApp links).
  • Google Ads — measurement of advertising performance and, where enabled, remarketing. Google may combine this data with information from other sites you visit.
  • Meta Pixel — measurement of advertising performance on Meta platforms, where it is active.

You can control or delete cookies in your browser settings. You can also opt out of Google Analytics across all websites using the Google Analytics Opt-out Browser Add-on, and manage Google advertising personalisation at Google Ad Settings. Blocking cookies does not prevent you from contacting us.

6. Who we share information with

We share personal information only where necessary, with:

  • our website host and form-processing provider, which stores enquiries on our behalf;
  • Google and Meta, as described in section 5;
  • freight forwarders, couriers and inspection services, where needed to deliver samples or goods you have ordered;
  • professional advisers, and authorities where we are legally required to disclose.

7. International transfers

We are based in China and our service providers may process data in other countries. Where personal data protected by the GDPR or UK GDPR is transferred outside the EEA or the UK, we rely on appropriate safeguards such as the European Commission's Standard Contractual Clauses, or on a legal derogation applicable to your request.

8. How long we keep information

  • Enquiries that do not lead to an order: up to 24 months from our last contact.
  • Quotations and order records: for as long as needed to service the relationship and to meet accounting, tax and warranty obligations.
  • Website analytics data: according to the retention settings of the analytics service, normally no longer than 14 months.

9. Your rights

Depending on where you live, you may have the right to:

  • ask what personal information we hold about you and receive a copy;
  • ask us to correct inaccurate information;
  • ask us to delete information, or to restrict or object to its use;
  • withdraw consent you have given;
  • receive your information in a portable format;
  • complain to your local data protection authority.

To exercise any of these rights, email yuna@rashinelight.com. We aim to reply within 30 days. We may need to confirm your identity before acting on a request.

If you are in California, you also have the right not to be discriminated against for exercising your privacy rights. We do not sell or share personal information as those terms are defined by the CCPA/CPRA.

10. Security

We use reasonable technical and organisational measures to protect personal information, including encrypted connections to this website and restricted access to enquiry records. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

11. Links to other sites

Our pages may link to third-party sites such as WhatsApp, Facebook, Instagram or YouTube. Those sites are governed by their own privacy policies, which we do not control.

12. Changes to this policy

We may update this policy from time to time. The date at the top of the page shows when it was last revised. Material changes will be reflected on this page.

13. Contact

Questions about this policy or about your personal information:

Zhongshan Weida Lighting Co., Ltd. (RaShine Lighting)
Building B, Zedong Industrial Park, No. 12 Lifeng Road
Henglan Town, Zhongshan, Guangdong 528478, China
Email: yuna@rashinelight.com
Tel / WhatsApp: +86 133 3254 0014